Paul Pogba removed a bottle of Heineken beer at a post-match news conference on Tuesday, a day after Cristiano Ronaldo discarded Coca-Cola bottles and encouraged people to drink water.
, a practicing Muslim, removed a bottle of
beer - which happened to be a non-alcoholic version - at aEuro 2020
news conference on Tuesday.
The news conference was after he was named man of the match in France’s 1-0 Group F victory over Germany in Munich.
removed two bottles of
at a pre-match news conference and encouraged people to drink water by saying “agua” in Portuguese.
It should also be mentioned that Coca-Cola and Heineken are both official sponsors of Euro 2020 and have not yet commented on what happened at the news conferences.
Coca-Cola’s share price then dropped from $56.10 to $55.22 immediately after Ronaldo’s gesture which was a 1.6% dip and their market value went from $242bn to $238bn - a drop of $4bn.
However, Coca-Cola managed to bounce back again fairly quickly after the initial slump.
On Tuesday, Ronaldo was able to score twice in their 3-0 win against Hungary - moving in front of France great Michel Platini as the record goalscorer at the European Championship finals with 11.